Bella Brodie charts the latest stage of their journey and takes a look at their diverse offering
When YourRetreats first exhibited at Stoneleigh it was clear they were going places. Unlike many others who ‘popped up’ to meet demand in the post-COVID era, they had already laid the groundwork by then, and are now truly embedded in the leisure home sector. Furthermore, they are now stepping into their stride with cutting-edge designs, making a real mark in the industry.
Strong roots and a shared ideology Before we look at how and why they have made such an impact, let’s re-cap their journey from their origin. Founder Sam Greaves had a vision of creating a boutique retreat on his family’s farm in Lancashire. However, he was disappointed that existing lodges in the marketplace didn’t align with his vision or meet his exacting standards. So he began building his own. In the process, he identified an exciting opportunity to innovate within the industry.
YourRetreats is born
Sam founded YourRetreats with the vision of creating contemporary structures inspired by Scandinavian design principles – characterised by clean lines, abundant natural light, open-plan living, and an inherent sense of ambience. The offering is diverse, ranging from eco-friendly, energy-efficient pods and cabins to holiday lodges, residential homes, and bespoke structures. All are constructed using Structural Insulated Panels (SIPs) and built to BS 3632 residential standards, ensuring yearround usability. Recognising the potential, investors soon came knocking, sparking a period of rapid growth that included expanding their Lancashirebased factory and assembling a skilled workforce driven by a collaborative ethos and commitment to higher standards. They now serve both retail and trade customers, from buyers looking to put lodges on their own land, through to large-scale developments and one-of-a-kind projects. YourRetreats has not only helped drive up demand for architecturally styled accommodation, but they are solidly placed to meet that demand as it continues to rise in the future.
“…YourRetreats is changing the shape of accommodation on parks, and raising the bar on experiential living spaces.”
Market positioning
Sam still runs his own holiday retreat, boasting an impressive 93% occupancy rate, a testament to the success of their offering. He commented; “The industry is increasingly seeking exceptional accommodation, and we developed YourRetreats to meet and exceed those expectations. We knew exactly where we wanted to position ourselves – at the luxury end of the market – delivering the very best in both design and build quality.”
Sam continued; “Stunning lodges sell themselves, so we made it a priority to deliver an unforgettable experience with each one. That’s what drives repeat bookings and word-of-mouth growth. We also understand from experience what works on parks, which has been key to our continued success.”
As a manufacturer, YourRetreats pride themselves on a customer-centric approach, seeking to support clients through the build and beyond. This approach has positioned them as a trusted choice for those in search of distinctive, design-led living spaces. No longer just establishing themselves in the market, YourRetreats is now firmly embedded, having built strong relationships with both independent parks and larger groups. After what must have been years of tireless effort, fuelled by genuine passion, they are now emerging as a market leader. Their client portfolio is diverse – ranging from large-scale operators like Lovat Holiday Parks and Pure Leisure to family-run parks such as Meadow Springs Country and Leisure Park, and premium new developments like the 5-star Goosnargh Lodge Park.
A revelation to buyers
With a couple more years on the clock, a core range is now taking shape for YourRetreats – even as they continue to design and build bespoke models. What might come as a surprise to those unfamiliar with the brand is how distinctly they differentiate themselves within traditional market segments.
Take, for instance, the single-unit holiday home or lodge – the in-demand Marka offers a completely fresh perspective and stands out as a highly compelling option. The Kos, one of their flagship models, provides a striking alternative to high-end twin-unit lodges, while the Luxo introduces another sleek, contemporary choice in the same category.
The lineup includes the Solstice, a centre lounge monopitch, and the Norden, a luxury L-shaped lodge – both of which show that there’s a YourRetreats option to suit virtually any plot. And let’s not forget the Heptapod, designed specifically for glamping stays. Across the entire collection, the interiors are defined by expansive open-plan layouts and an abundance of natural light. Breaking away from the conventional industry aesthetic, these designs deliver bold, modern impact with a truly distinctive edge.
Exciting times ahead
This push to embrace such different designs is what truly makes YourRetreats unique in the industry, and we are excited to see what’s next for them. We are now catching glimpses of their next showstopper lodge – a classic example of how they continue to push the boundaries of what’s possible. YourRetreats is starting to make a real impact, changing the shape of accommodation on parks, and raising the bar on experiential living spaces. It’s no surprise that so many businesses are getting on board. Their customers, in turn, are buying into the dream – whether to own or stay in one of these remarkable retreats. That determination to bring something genuinely distinct to the market has, without a doubt, paid off.
For further information Website: www.yourretreats.co.uk Email: hello@yourretreats.co.uk Social: @yourretreats
